WILD THING KARAOKE BAR BRNO

BRANDING     CREATIVE

Our task was to make the group of 18-30 years old aware of newly opened branch of the bar. We designed a unique visual style with modern tonality. The style underlined the fact, that Wild thing is a 21st century karaoke bar, which has something extra to offer compared to other bars.
We set up social media profiles (FB, IG), where we launched a campaign directing the fans to the grand opening. We gained hundreds of fans in no time.
We also concentrated on dormitories and universities, where, thanks to our good connections, we were able to screen posters at strategic points – entrances, information desks etc.

The aim of the campaign was to gain the attention of young people in Brno in the shortest time possible. Thanks to the clear visual style, carefully chosen communication channels and interaction at social networks we can call the campaign a success and the traffic in the bar is high above average since the first day. What is more, Wild thing became THE place to choose when organizing birthday parties, stag parties and after work hang outs.